We create breakthrough strategies and design operating models that embody innovative marketing best practices and drive exceptional return on investment. We bring our process and technology expertise together to drive successful marketing operations across strategy, development, testing activation and measurement. Specifically, we develop and implement strategies and approaches to drive customer acquisition, value, engagement, and loyalty. Then we guide technology-solution choices, selection criteria, and vendor trade-offs. And lastly, we define implications of different operating-model choices, including roles, organizational structures, and operating processes.
Marketing & Sales
The brand people love.
From lead to loyalty, maximize marketing impact and sales effectiveness by making data driven decisions around strategic branding, optimizing with marketing technology, and creating meaningful experiences at every stage of the customer journey.
How can we help you through marketing and sales
Our end-to-end services help brands create great experiences, find their customers and audiences, and drive through to acquisition, retention, and loyalty–growth through digital advantage.
Marketing Operations & Technology
Strategies, technologies, data, and analytics designed to drive customer acquisition, value, engagement, and loyalty.
Customer Engagement & Omni-Channel Campaigns
Communicate marketing messages at speed and scale to acquire and retain customers to drive sustainable growth.
We design and build creative campaigns that target customers, throughout their journey and across channels, with the right message to drive engagement. Then, we fuel your funnel by driving demand from qualified leads. Our proven organizational workflows helps gain a better visibility of marketing execution and effectiveness to deliver outstanding results.
Customer Experience & Optimization
Link data to the customer experience. Transform through experimentation. Delight customers and deliver results for your business.
Nuvem Group helps you assess whether your products deliver the value that your customers desire and if your marketing truly tells that story; then we combine hard metrics and creative magic to build a customer-focused brand strategy that goes far beyond cosmetic brand communications. We work with our clients to design and deliver integrated customer journeys across multiple digital channels, linking data to the customer experience.
Data, Search & Analytics
Translating consumer insights and big data into concrete initiatives that drive above-market growth.
Harness the power of data to better understand your customers and the context of their behaviors in order to measurably improve the customer experience. We know how to assess what influences behavior across channels and use that knowledge to improve individual experiences and measure the impact that drives the optimization of search and business intelligence.
Personalization at Scale
Harvest and optimize audience engagement data and accelerate growth with highly relevant customer experiences.
We bring together analytics, design, technology, and agile marketing operations to deliver dynamic, curated experiences to each customer and context in a seamless matter. Done right, personalization increases engagement and loyalty by delivering messages that are tuned to—and even anticipate—what customers really want, thereby propelling both growth and value. This is fundamental to win in this new world of marketing.
Digital Commerce and Sales
With the right digital sales practices and omnichannel strategy, companies can create significant long-term value—that lead to profitable growth.
E-commerce is big, but the most valuable customers typically browse, buy and expect services both online and offline. Nuvem’s Omnichannel Strategy helps your company seamlessly integrate physical and digital worlds to deliver outstanding and often previously unimaginable customer experiences that lead to profitable growth. We help clients design and deliver end-to-end digital sales solutions that create value across the full customer decision journey. Our sales transformation services encompasses how and to whom companies sell their products and services, the channels they use, and the back-office operations that support these efforts.
How we help clients maximize marketing impact and sales effectiveness
See our marketing and sales work in action.
A Luxury Hotel Group: Reimagining the customer experience and loyalty with a mobile app
A Retail Real Estate Developer: A 360-degree view of the customer with Salesforce
A Global Travel Group: A new journey to the Cloud powered by AWS
Connect with Nuvem Group
Nuvem Group is a dedicated partner in transformation, helping companies embrace change and adopt breakthrough marketing and sales transformation that brings real value to their business and their customers.